The latest report by IMARC Group, titled “Subscription Box Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027”, offers a comprehensive analysis of the industry, which comprises insights on the global subscription box market. The report also includes competitor and regional analysis, and contemporary advancements in the global market.
The global subscription box market reached a value of US$ 22.7 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 65.0 Billion by 2027, exhibiting a CAGR of 18.3% during 2022-2027. A subscription box is a service that involves the auto-delivery of niche products on a recurring basis. It contains a combination of products that are either customized as per consumer preference or randomly selected by the service provider. In recent years, subscription box has gained immense popularity among consumers due to its unique features, such as surprise or mystery items inside the box, aesthetic representation of the contents, and timely delivery of the package, on a monthly, quarterly, half-yearly, or yearly basis. Owing to these benefits, subscription box is extensively adopted across food and beverages (F&B), personal grooming and hygiene, health and fitness, childcare, apparel, books, and pet care industries.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
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Important Attribute and highlights of the Report:
The market is primarily driven by the expanding e-commerce industry. In addition, the growing influence of social media platforms and celebrity endorsements on consumer lifestyle represent another major growth-inducing factor. Besides this, various social media startups are launching subscription boxes to create brand awareness, maintain consistent revenue, and promote built-in marketing. They are also collaborating with social media bloggers, vloggers, and influencers to promote their products. This, coupled with the introduction of long-term subscription services by key market players to develop customer loyalty and cater to specific consumer tastes and preferences, is creating a positive market outlook across the globe. Moreover, the growing consumer inclination toward personalized shopping and curated items, the introduction of free product trials by luxury brands to encourage the adoption of subscription boxes, and the rising disposable incomes of consumers are some of the other factors expected to propel market growth in the coming years.
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The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
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Key highlights of the Report:
TOC for the Subscription Box Market Research Report:
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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